Linkbaiting is something most, if not all, webmasters do-whether they realize it or not! Who doesn't want their content linked to? Backlinks are a good thing, and getting them without any extra effort on your part should always brings a smile to your fac
Producing content that prompts other webmasters to want to tell the world they need to visit your site, is the very best form of flattery to my way of thinking!
Linkbaiting has gotten a bad rap of late (because of a few that will stop at nothing to try to gain back links to their site.) Just stay out of the grey areas when linkbaiting, and get your back links for all the right reasons.
The "ethics" of linkbaiting aside, I would like to offer what I feel are the five best techniques for getting other webmasters to link to your content.
Here are my five best linkbaiting techniques (all white-hat too!):
Create compelling content-Create content that begs to be linked to. Cover your topic completely, become the ultimate online resource for your chosen topic, include video, audio, and images in your content. Provide real value for your readers, try to produce content that is attention grabbing, unique, provocative, and just plain useful to your visitors.
Let them hear it from you first-Be the first to break the "big" story. Stay on the cutting edge. Subscribe to magazines, trade journals, or any source of up-to-the-minute happenings in your niche. Try to be the one who gives them "the scoop".
Offer a free tool or piece of software-Give them a good reason to come back to your site, bookmark it, and share your link with others. even if you are unable to produce this tool or software yourself, you can always find someone to do it for you.
Give a list of needed links-Tell your visitors where they can find more quality information on the subject of your post. Save them from having to Google it and search through the results. Make your list (the best it can be!)
Give stuff away-Everybody wants free stuff (I know I do!) So give it to them, and they will share it with their friends. The more value you can give away the more links you'll find showing up.
Use these techniques, and use them consistently as you write your content, wether it's blog posts, articles, website content, etc. and you will find your offerings linked to more and more often. And naturally occurring backlinks are the best kind!
Producing content that prompts other webmasters to want to tell the world they need to visit your site, is the very best form of flattery to my way of thinking!
Linkbaiting has gotten a bad rap of late (because of a few that will stop at nothing to try to gain back links to their site.) Just stay out of the grey areas when linkbaiting, and get your back links for all the right reasons.
The "ethics" of linkbaiting aside, I would like to offer what I feel are the five best techniques for getting other webmasters to link to your content.
Here are my five best linkbaiting techniques (all white-hat too!):
Create compelling content-Create content that begs to be linked to. Cover your topic completely, become the ultimate online resource for your chosen topic, include video, audio, and images in your content. Provide real value for your readers, try to produce content that is attention grabbing, unique, provocative, and just plain useful to your visitors.
Let them hear it from you first-Be the first to break the "big" story. Stay on the cutting edge. Subscribe to magazines, trade journals, or any source of up-to-the-minute happenings in your niche. Try to be the one who gives them "the scoop".
Offer a free tool or piece of software-Give them a good reason to come back to your site, bookmark it, and share your link with others. even if you are unable to produce this tool or software yourself, you can always find someone to do it for you.
Give a list of needed links-Tell your visitors where they can find more quality information on the subject of your post. Save them from having to Google it and search through the results. Make your list (the best it can be!)
Give stuff away-Everybody wants free stuff (I know I do!) So give it to them, and they will share it with their friends. The more value you can give away the more links you'll find showing up.
Use these techniques, and use them consistently as you write your content, wether it's blog posts, articles, website content, etc. and you will find your offerings linked to more and more often. And naturally occurring backlinks are the best kind!
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