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måndag 25 januari 2010

Make Money With Affiliate CPA Networks

By Tyson Bradshaw

One of the simplest ways to monetize a web site, and one of the least known, is to generate leads, which can be actually a highly beneficial type of affiliate marketing, but can be used by relatively few online marketers.

Here's how cpa offers works. Listen up - this advice is golden!

Monetizing an online site by becoming a CPA internet marketer is incredibly, very straightforward. You sign up with one of the 50 or so CPA Networks that are available online, drive traffic to the custom landing pages they provide, and receives a commission whenever a site visitor completes and enters a form. That's really all there is to it.

A CPA network is mostly a clearing house that brings advertisers and publishers together. The advertiser offers a custom landing page and form, pays the network fee to make it open to web marketers, plus the web marketers in turn are covered for driving traffic and creating signups.

CPA stands for "cost per action", and in this case, the action is the site visitor filling out the form. Compare this to traditional affiliate marketing, and you will see the beauty of it quickly. Done right, it is a much easier and more profitable way to monetize an internet site..

A traditional marketer must acquire traffic, do a great job of "pre-selling" the product, and send visitors on to the vendor site through an affiliate marketer link, hoping to get something like 1% to 5% sales, which in turn is highly impacted by the quality of the vendor's sales letter and product. If the vendor does a poor job of advertising on the sales site, or has an overpriced or poorly gotten product, the marketer has spent quite a bit of time, and most likely money, for a small amount of return.

A CPA affiliate marketer, on the other hand, has a much simpler job of things. He or she must still acquire traffic, either by investing in it, or by putting together a well-optimized site that gets good search engine placement for certain key words. At that point, however, the CPA marketer job is nearly done.

The next step is for the site visitor to fill out a form requesting some sort of information. Take into account, this does not entail the visitor getting out his or her wallet, or making a decision to spend any money.

All it entails would be that the visitor *get free information* and give his or her name and email address, and perhaps a physical address.

You, as the CPA affiliate marketer, get paid *even though your site visitor has yet to purchase anything*. You are getting paid for a LEAD, not a sale.

Most people have no idea how huge and beneficial to generate leads is, and not a clue the sort of money that certain businesses will pay for a good lead. Such things as banking and insurance leads, particularly, are very, very valuable, as are bank card leads. But even something as seemingly cheap as a mobile phone ring tone can bring you a nice commission per lead. Why?

These lead purchasers are planning on maximizing the long-term value of a customer. Inside the case of a mortgage, one lead can generate a commission of thousands of dollars to a large financial company. An insurance or charge card account is worth recurring commissions potentially for many, many years. Even a ringtone lead features a long-term value, since the vendor will continue to target that person over and over again, selling them many times what it cost to acquire them as being a customer.

CPA is big, big business, and one of the best ways there's to monetize your blog. If you are looking for easy and beneficial ways to monetize a site, CPA affiliation might be your answer. To really excel at CPA marketing, you'll want to learn how to use traffic generation methods like Google Adwords effectively, but in the long run, CPA is much easier plus much more lucrative than traditional internet marketing.

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