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onsdag 14 oktober 2009

Niche Marketing Questions

By Greeno Smith

There are a couple of questions that need to be asked before anyone enters in the niche marketing business. The questions people most frequently ask or should ask prior to entering into the business of niche marketing should be analyzed carefully.

Engaging in research is the most appropriate method to find a profitable niche. Go on discussion boards to see what people are looking for. Discover using keyword research software what the most popular searches are on any given subject. Keep you ears open for new trends and movements.

Is the niche I have found profitable? There are plenty of ways to tell if this is the case. First of all, if the terms related to the niche seem to be searched often and that there aren't too many people competing for them on search engines like Google, then maybe you've found a good niche. It may be that the niche is not marketable and that could explain why it is not be heavily marketed to. You will find some niches have heavy search volumes and a lot of competition. Because of the high level of competition, you product or any niche marketing effort could be clearly profitable or it might fail if it's not top notch and efficiently promoted.

You can spot obscure niches where there is no competition for them. You should leave this area alone if there is really no market or if the information can be found for free on the web. Only testing can show if the niche you have found is good.

How do I test my niche properly? Ask questions about a hypothetical product you might pitch or create on discussion boards. Some internet marketing discussion boards will even allow you to poll people that will read your thread so you can use them to gauge exactly how people are responding to your idea. If you were thinking about launching a product, do a pre-launch to see how people are responding. The use of low cost or even free marketing solutions can test the waters if you are thinking about promoting products through niche affiliate marketing programs.

With niche marketing, which is the best way to make money? Because there really isn't a "best" way to promote to a niche, this is a difficult question. A blog will be more profitable for their niche for some people, but it is all dependent upon the niche and your budget and/or capabilities. For others, they might consider setting up a newsletter whereas for other niches, you might consider launching a small report or a full on e-book or video series. Making money using niche marketing is possible by using any one of a large variety of methods so to name one method as the best is extremely hard.

Niche marketing, when done right is very easy. Test and promote your products properly, using a variety of methods and you will find that in no time, you should be halfway through conquering the niche marketing field.

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